I was creative lead for Footlocker Europe's social channels. Our objective was to grow following and engagement over a 12 month period before handing over to Isobar Netherlands in Q3 2015.

A mix of 'always-on', reactive, competitions and seasonal promotions to encourage engagement.

Hundreds of sneakers. Lots of early morning shoots in warehouses. Lots of fun.

Credits:
Creative Direction : Dilesh Lalloo
Director : Zade Al-Salim
DoP : Daniel Morgan
Design : Tom Haswell

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*Other agencies and production companies were involved with shooting content that has been used in this portfolio page.

Any omission in the credits is purely to do with my poor memory.